Archive for the ‘time’ Category

Value of time

March 30, 2010

I concentrated on the John Hartly reading because I liked the idea that time determines how we value media.  Essentially the traits that we value are polar opposites, the first being frequency.   With Internet and mobile media the information we receive is now second by second and it is a standard that we have come to expect.  Daily Newspapers are feeling the pinch, as their morning delivery is no longer relevant by the early afternoon and as a result have moved to online news.  When you think about it, News has always been time sensitive the difference is that now we are aware that we are behind whereas before technology meant that we were calmly ignorant.

Media leaks and “coming up” sound bites on radio and “breaking news” are an attempt at news before it happens.  The problem here is in the rush to publish first there is a decline in quality.  Consider Chk chk Boom Clare went to air before her story was even checked

Channel 10’s nightly News still boasts the slogan “First at Five” illustrating the competitive nature of time in media.  Notice it doesn’t at all mention the quality of the news (ABC states that’s it’s the most respected news source in the country) nor does it mention that a majority of the news stories have been reported on their website already throughout the day.  I feel like more traditional forms of media are like parents getting facebook in an attempt to keep up with the times.  While the effort is there, it isn’t a smooth transference.

The Onion is a good example when it does work:

On the other side of the spectrum, longevity it the other time trait that determines media value. Hartley refers to it as the wavelength of consumption, the period a text spends in a public domain.  When you consider academic writing, it takes years for to be written and just as long in the editing and publishing stages but due to this quality control they remain on shelves, in stock and relevant for much longer than a news flash.  It’s able to maintain stability.

While I’m sure broadcasters, networks and newspaper publications and publishers alike could put a dollar value on which they would prefer, as a consumer comparing frequency and longevity is like apples and oranges.  It depends what your after and as the reading goes on to say –in terms of media we are hunters and collectors.  We know what’s available and pick and choose to our own taste.  I personally read the ultra trashing telegraph online but balance it up with the ABC news at night.


Will we start to effect media’s daily routine or will it continue to effect ours?

March 22, 2010

Although I found the concept of frequencies and wavelengths in journalism very intriguing in Jenkins and Thorburn’s “Democracy and New Media” I really was drawn to the Scannell article and the idea that broadcasting and a daily routine have so much impact on one another. Although you do not really think about this impact that often, after reading the article I cannot imagine there not being an impact of one on the other.

The concept of broadcasting revolving around dailiness or for that matter dailiness revolving around broadcasting as discussed in Scannell’s “Radio, Television and Modern Life” really hit home with me. I completely agree with many points he made regarding the joint impact of broadcasting on daily activities, however I feel there are some modernity’s that need to be added to update his argument.

Broadcasting is very routine. I know (at home in the US at least) that I can watch Grey’s Anatomy every Thursday night at 9pm on ABC. In order to watch the episode the second it airs I usually fit it in my schedule- having finished homework by 8pm so that I can then shower before the episode starts. When it finishes at 10pm I run to my room, finish getting ready, and go out for the night around 1030-11pm. This is built into my routine, my weekly schedule and rarely is it interrupted (unless I have a Friday test or something like that).  Where Scannell’s argument now needs a little updating is what happens when I miss the episode? I can now watch it online, the next day, at no charge.

This phenomenon, of watching TV on the Internet has to have some huge effects on how broadcasters now view their method of dailiness. Early in the article, Scannell mentioned that listeners or viewers have an idea or what type of broadcasting belongs at what time of the day. There is the morning news, soap operas, children’s programming, the nightly news, and then prime time during which Grey’s Anatomy will be aired. However, when I view Grey’s Anatomy the next day, say around 3pm when I finish classes do I still have the same experience as someone who viewed it the night before? Does the time of day change my perceptions on different aspects of the show?

As technology changes our view on time must change too. Scannell asks, “Would time feel different for us without radio, television, or newspapers? Would it run to a different rhythm?” I now wonder, does time run to a different rhythm with all these sources of media available at our fingertips? Maybe it runs more on ”my-time” rather than the world’s time?

Tying into Jenkin’s and Thorburn, the changes in technology have had a very clear impact on the type of media we consume, and the frequency at which this media is produced. As we begin to demand everything to be available online at our fingertips the once daily news program now has transformed into a constant news update online. This past fall when many of my friends were just “hanging out” in a room someone went online to CNN to find a “breaking news” story of a little boy who flew away in a home-made balloon. Although this sounds absurd and it turns out the boy was hiding in the house at the time the balloon flew away, we all found ourselves glued to the computer screen, watching the live action of the balloon’s flight, decent, and then getting taken apart in search for the boy.

Had we waited a few hours to watch the nightly news we would have seen a 2-minute clip on the balloon followed by the fact that the boy was fine. However, we were so caught up in the moment, of the live action, that we watched the balloon flight for a good 30 minutes. This clearly impacted our routine, and the other, more productive, things we should have been doing. So I will end this blog posing these questions: has the news become too instantaneous that we will find ourselves in the future spending more time watching/ listening/ reading it at that moment when the story may turn out to be completely meaningless? Can we get too caught up in the moment of up-to-the minute coverage?


Like sand in the hour glass so is the media in our lives

March 21, 2010

I’m going to confess that these readings (once broken down and understood) are really beginning to open my eyes to the incredible, and most often subconscious, impact of media on our everyday lives. Claudia, you brought up some really good arguments on the Jenkins and Thorburn reading and your relevant examples were a great in helping me understand so instead I’ll focus my attention on the Scannell reading on “dailiness”.

The concept of time is explored in “Radio, Television and Modern Life” in terms of routine, special events and “everydayness”. The concept of dailiness is described fairly succinctly by Scannell:

 “service is produced everyday (without exception) a routinization of the production of the service is required in such a way that that, precisely, is the outcome”

When you sit down and think about what Scannell is saying you come to realize that your everyday life is often navigated and routinized by the dailiness of media surrounding us like radio. From personal experience I know at 4pm every weekday the Hamish and Andy Show are rearing and ready to broadcast, I also know that when it is summer holidays, reruns of the show will still be playing, 4pm, every time. Does this routine also give u a sense of a comfort? I think in a way it does because when it does change, say a show is cancelled, you feel as if something is missing at this time, until you begin to associate the time with something else.

This idea I see of comfort is further explored when it comes to time associated with everyday “events”. Media often has a role in bringing these events to our attention and often causing us to care for them more than we naturally would be inclined to. Scannell highlights the idea of a “broadcasting calendar” that is “a directedness towards that which is yet to come, thereby giving substance and structure to everyday life”. He goes on to describe that the disturbance of this “patterned regularity” can cause major upsets. It amused me when he used the example of popular TV. programs like “Dr Who” being shifted in their time line-up which can cause pandemonium from the masses. This example reminds me of the uproar that ensued when the popular day time soap “Bold and the Beautiful” changed its timeslot from the afternoon causing many stay at home mum’s to become upset as their schedules and “my-time” had been ruined by the change.

This is an excerpt from a Bold and the Beautiful forum “ I know the time slot is lousy, but you can always record them and watch them But as they have changed the timeslots I can’t really fit it in anymore”


Like he claims, schedules in media (like TV. and radio) become a part of people’s everyday lives, become “events” to look forward to and when they are moved around, our schedules become disturbed affecting us personally.

These are the main concepts and ideas I picked up in the reading and personally, I tend to agree with what Scannell has put forward and again I’m hit by the harsh reality that has me seeing the undeniable influence of media over many aspects of our personal lives.